
Qualified Military, Veterans and First Responders can get a $500 Bonus when purchasing or leasing a select new, unused Volkswagen vehicle.
Volkswagen of America, Inc. will apply a $500 Military and First Responders Bonus for qualified active duty U.S. Military service members, U.S. Military Veterans within 24 months of active duty, U.S. Military retirees (Retirees must have served 20+ years in the military), First Responders (Police Officer, Sheriff/Sheriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedic, 911 Dispatcher/Operator) and their family household members who lease or finance the purchase of a select new, unused Volkswagen model (excludes Golf R) through participating dealers from January 6, 2026 to January 4, 2027. Proof of military/first responder eligibility and residency of family household member (if applicable) required. Bonus applied toward lease or finance contract and is not redeemable for cash. Bonus cannot be redeemed on Fleet and Dealership Sale vehicles. One bonus per VIN. Eligible customers may receive this bonus on up to two Volkswagen vehicles per year. See your participating Volkswagen dealer for details or, for general product information, call 1-800-Drive-VW. ©2026 Volkswagen of America, Inc.
Through the Volkswagen College Graduate Program, qualified recent graduates can get a $1,000 Bonus when purchasing or leasing a select new, unused Volkswagen vehicle through Volkswagen.
Volkswagen of America, Inc. will apply a $1,000 College Graduate Bonus when eligible customers purchase or lease a new, unused 2026 Jetta GLI through participating dealers from January 6, 2026 to January 4, 2027 (excludes Golf R, Golf GTI, Atlas, Atlas Cross Sport, ID.4, ID. Buzz). Bonus applied toward lease or purchase and is not redeemable for cash. Bonus cannot be redeemed on Fleet or Dealership Sale Program. Customer must be within six months of graduation or have graduated no more than 24 months prior to the date of sale, from a 2- or 4-year accredited U.S. or Canadian college or university with one of the following degrees: Associate’s, Bachelor’s, Master’s, Doctoral, Nursing degree (RN or LPN). A copy of degree or official transcript, and contact information for college/university is required. See your participating Volkswagen dealer for details or, for general product information, call 1-800-Drive-VW. ©2026 Volkswagen of America, Inc.